The Rich Dad Company is the collaborative effort of Robert and Kim Kiyosaki and Sharon Lechter.

In 1996 they embarked on a journey to raise the financial literacy of people everywhere and carry the Rich Dad mission to every corner of the world. Today they continue this mission through the Rich Dad series of books and products, and live seminars, and educational programs.

Mission: The Rich Dad mission is one of education and empowerment.

Knowledge is, indeed, power and Rich Dad is committed to improving the awareness of and opportunities for improved financial literacy for adults and children around the world.

Website: Rich Dad's Online Store